Case studies

Real work. Real businesses.

A look at some of the businesses I've worked with, what they needed and how it went. In the clients' own words, not mine.

Client stories

Different businesses.
The same approach.

SEO and Google Ads · Ongoing

Ethical Design Co.

The need
More leads from a small starting marketing budget.
The work
SEO and Google Ads strategy and implementation, over several years.
"We were amazed with how much she initially achieved in a short time frame on our small starting budget."
SEO project · Brisbane

A Brisbane-based business

The need
Growth in organic traffic, on a set budget and timeframe.
The work
A focused SEO project for a Brisbane business.
"Was able to get the increases to organic traffic desired, under budget and with a good timeframe."
Website audit and SEO strategy

Hemisphere Medical

The need
Clear SEO direction for a newly built website.
The work
A full audit of the new site and an SEO strategy to guide what came next.
"Fon audited our new website and built us an SEO strategy that finally gave us a clear direction."
Local research

I audited 20 Toowoomba
electrician websites.

Fon Ward reviewing electrician websites on a laptop

I reviewed the on-page SEO, Google Business Profile, schema markup, internal linking and trust signals of 20 local electrical businesses. The findings show what is quietly costing local trades leads, and what to fix first.

Read the full audit →

Ready to write
your own success story?

Book a free strategy call. I'll look at where your website stands today and tell you what I'd do first.

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